The Benefits of Room Scenting in Retail SpacesThe Benefits of Room Scenting in Retail Spaces
The human nose can detect more than 1 trillion scents. And when it comes to Die Vorteile von Raumbeduftung in Verkaufsräumen, the right fragrance can boost brand perception, alter a customer’s mood, and help them develop an emotional attachment to the place they’re visiting. That’s why many retailers, shopping centers, hotels and even workplaces are using room scenting to their advantage.
The Benefits of Room Scenting in Retail Spaces
While it would be unrealistic to suggest that all furniture stores should smell like baked cookies, there are plenty of odors that can be effectively managed by a good ambient scenting system. And with today’s leading-edge scent delivery systems, it’s easier than ever to control the intensity of a scent and evenly distribute it throughout a large space.
A Pleasant Odor Can Encourage Dwell Time
In fact, it’s been found that customers who visit a store or business that has been scented spend more money than those who don’t. This is because the pleasant aroma helps to entice them to stay longer, explore more products and interact with employees in a more positive way.
It’s also been shown that the same types of fragrances used in a hotel can encourage people to stay longer, under-estimate how long they’ve actually spent at the location and return to the site again. This is why hotels, casinos and retailers of all kinds are utilizing the power of scent to their benefit.…